Chattanooga, TN — 1/6/25 The 28th annual Alliance Flooring Convention will be held in Park City, Utah, at the Grand Hyatt Deer Valley, June 16-20. The theme will be Family Vacation. More details to come.
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Chattanooga, TN, 10/10/24 – Alliance Flooring Summits enhance member businesses through networking, sharing best practices, and training. This year's Summit, called the Next Generation Summit, was held from September 29 - October 2 at Barnsley Resort in Adairsville, Georgia. In…
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The Perfect Home hard surface displays including the Waterproof LVP Colorwall, the Laminate/PVC-Free Island, and the LVT Tower have shipped to member stores! The new hard surface color program offers products from multiple mills including a few unique offerings like…
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Alliance Flooring Summits enhance member businesses through networking, sharing best practices, and training. In the past, these events have featured a single CarpetsPlus COLORTILE member who opened their business for the benefit of the group. But this year, we are…
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As part of their commitment to continuous improvement and growth, Alliance announced today that David Ellis, who joined Alliance Flooring in 2005, has accepted the position of Director of Member Development. This is a strategic move to enhance Alliance Flooring's…
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Chattanooga, TN — 4/26/24 Alliance Flooring and its family of members recently donated over $15,000 to the Floor Covering Education Foundation (FCEF). The FCEF exists to bring awareness to the opportunities in the flooring industry, recruit new talent, aid in…
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Chattanooga, TN — 3/22/24 Fred Geno, owner of Five Star Flooring in Raymond, NH, has joined our Alliance Flooring family as a new CarpetsPlus COLORTILE member! Fred attended our 2024 Next Generation Convention in Orlando and made the decision to join…
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Chattanooga, TN — 3/10/24 Alliance Flooring members came together recently for their annual convention to have fun, learn, network, share ideas and see new merchandising and product introductions. It took place at The Rosen Shingle Creek Resort in Orlando, from…
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Alliance Flooring introduced International Flooring Company as a new supplier at their March 2024 Convention in Orlando. IFC, founded by Julian and William Dossche, is quickly making a name for itself with a growing product lineup, and the unique competitive…
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Chattanooga, TN — 2/12/24 Alliance Flooring has enthusiastically announced their commitment to supporting the Floor Covering Education Foundation (FCEF) at their upcoming annual convention. This year's convention is scheduled to take place at The Rosen Shingle Creek Resort in Orlando, from…
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Chattanooga, TN — 1/12/24 Woman flooring retailers will share their journey to stepping in as the Next Generation leader of their operation during this discussion. They will chart their challenges, how they are putting their mark on the business and…
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Chattanooga, TN — 1/4/23 Alliance Flooring Members have now received and have begun selling from their Perfect Home carpet displays and Perfect Home Kiosks. Members are reporting that it's so easy to sell from and the Kiosk is a big…
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Chattanooga, TN — 11/3/23 The 27th annual Alliance Flooring Convention will be held in Orlando, FL, at the Rosen Shingle Creek Resort, March 2-5. More details to come.
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Chattanooga, TN — 10/30/23 Alliance Flooring recently held a special event just for Perfect Home early adopters, from Sunday through Wednesday, October 22-25, at Barnsley Resort in Adairsville, GA, to show their appreciation for the first 50 dealers who made the…
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Chattanooga, TN — 10/18/23 Members have now begun to receive their Perfect Home carpet displays. Perfect Home is Alliance Flooring's new selling solution and technology platform which debuted at the group's 2023 convention in Austin, TX. Kevin Logue, co-President and…
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Chattanooga, TN — 9/20/23 Southeastern Tile and Masonry joined CarpetsPlus COLORTILE and now has a brand new flooring showroom. They are looking forward to beginning this new partnership with CarpetsPlus COLORTILE and creating a simple experience of shopping for customers…
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Chattanooga, TN — 8/2/23 Debbi Keck and Christina Powers, owners of Floorida Floors in Tallahassee, FL, have joined our Alliance Flooring family as new CarpetsPlus COLORTILE members! We recently finished creating a gorgeous new, well-organized showroom. Debbi and Christina were…
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Chattanooga, TN — 7/3/23 Alliance Flooring, Inc is happy to announce the promotion of Sarah Drew to Director of Product Management. Sarah has been a key member of the AFI team since 2018, serving as Merchandising Manager. Over the past…
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Chattanooga, TN — 6/19/23 Alliance Flooring and its family of members recently donated over $15,000 to Joni and Friends, a charity dedicated to caring for kids and adults with disabilities, through a fundraiser at their Austin convention in March. This…
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Chattanooga, TN — 5/15/23 — Alliance Flooring launched Perfect Home, at its recent convention in Austin, TX, its largest and most ambitious merchandising and technology program launch in the company's history. Alliance Flooring dealers quickly embraced Perfect Home, seeing it…
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