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Alliance Flooring Family of Brands

Grow Your Business With Us

We Help Independent Retailers Compete in Today’s Ever Changing Business Environment

Our mission is to help you succeed in business and in life. Take advantage of tools and opportunities we offer like marketing, private label merchandising, and networking with other retailers who are happy to share insider secrets.

Empowering Independent
Flooring Retailers Nationwide

With Alliance Flooring, you have a team of professionals behind you working for your success.

Every Program and Benefit Helps Members Increase Revenue, Decrease Cost of Goods & Streamline Operating Costs

CarpetsPlus COLORTILE was founded to provide independent retailers with a menu of professional tools to grow a successful floor covering business.

The Industry's Best Merchandising

Our merchandising provides customers with an organized, comfortable shopping experience in elegant, easy-to-shop displays. Plus, our core product strategy always gives you the “best of the best” product mix in carpet and hard surfaces.

We Have Solutions for Your Digital Marketing Needs

Alliance Digital Marketing will supercharge your online marketing efforts. The Internet continues to outperform other marketing channels. We provide a full service suite of digital marketing tools to take full advantage of this vital part of your marketing.

Future Events

Future Events

Perfect Home Summit

Our 2023 Perfect Home® Summit will be held October 22-25 at Barnsley Resort in Adairsville, GA.
Future Events

2024 Alliance Flooring Convention

Our 2024 Alliance Flooring Convention will be held March 1-5, 2024, at Rosen Shingle Creek in Orlando, FL.
Future Events

CarpetsPlus Member Summit 2024

Date for 2024 Summit will be announced at a later time. Carpet Collection in Buffalo, NY will host.

Latest Alliance Flooring News

New Member

Floorida Floors Joins CarpetsPlus COLORTILE

Chattanooga, TN — 8/2/23 Debbi Keck and Christina Powers, owners of Floorida Floors in Tallahassee, FL, have joined our Alliance Flooring family as new CarpetsPlus COLORTILE members! We recently finished creating a gorgeous new, well-organized showroom. Debbi and Christina were…

Sarah Drew Promoted to Director of Product Management

Chattanooga, TN — 7/3/23  Alliance Flooring, Inc is happy to announce the promotion of Sarah Drew to Director of Product Management. Sarah has been a key member of the AFI team since 2018, serving as Merchandising Manager. Over the past…

Alliance Flooring and Members Raise Funds for Donation to Joni and Friends

Chattanooga, TN — 6/19/23 Alliance Flooring and its family of members recently donated over $15,000 to Joni and Friends, a charity dedicated to caring for kids and adults with disabilities, through a fundraiser at their Austin convention in March. This…

Interested in Joining Our Family?

Joining our group will improve you personally and your bottom line and we will help you every step of the way from setup forward.

Find out more by clicking the button below or call us at 770-528-0222 for more details.

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