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The Future is Now

Get your business ready
for the next generation with
the Perfect Home® Retail
Selling Solution and
Technology Platform.

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Alliance Flooring Family of Brands

Grow Your Business With Us

We Help Independent Retailers Compete in Today’s Ever Changing Business Environment

Our mission is to help you succeed in business and in life. Take advantage of tools and opportunities we offer like marketing, private label merchandising, and networking with other retailers who are happy to share insider secrets.

Empowering Independent
Flooring Retailers Nationwide

With Alliance Flooring, you have a team of professionals behind you working for your success.

Every Program and Benefit Helps Members Increase Revenue, Decrease Cost of Goods & Streamline Operating Costs

CarpetsPlus COLORTILE was founded to provide independent retailers with a menu of professional tools to grow a successful floor covering business.

The Industry's Best Merchandising

Our merchandising provides customers with an organized, comfortable shopping experience in elegant, easy-to-shop displays. Plus, our core product strategy always gives you the “best of the best” product mix in carpet and hard surfaces.

We Have Solutions for Your Digital Marketing Needs

Alliance Digital Marketing will supercharge your online marketing efforts. The Internet continues to outperform other marketing channels. We provide a full service suite of digital marketing tools to take full advantage of this vital part of your marketing.

Future Events

Future Events

2024 Next Generation Summit and Perfect Home Showcase

Our 2024 Next Generation Summit and Perfect Home Showcase will be held September 29 - October 2 at Barnsley Resort in Adairsville, GA.

Latest Alliance Flooring News


Alliance Flooring and Members Raise Funds for Donation to FCEF

Chattanooga, TN — 4/26/24 Alliance Flooring and its family of members recently donated over $15,000 to the Floor Covering Education Foundation (FCEF). The FCEF exists to bring awareness to the opportunities in the flooring industry, recruit new talent, aid in…
New Member

Five Star Flooring Joins CarpetsPlus COLORTILE

Chattanooga, TN — 3/22/24  Fred Geno, owner of Five Star Flooring in Raymond, NH, has joined our Alliance Flooring family as a new CarpetsPlus COLORTILE member! Fred attended our 2024 Next Generation Convention in Orlando and made the decision to join…

Alliance Flooring Expands Perfect Home Retail Selling Solution

Chattanooga, TN — 3/10/24  Alliance Flooring members came together recently for their annual convention to have fun, learn, network, share ideas and see new merchandising and product introductions. It took place at The Rosen Shingle Creek Resort in Orlando, from…

Interested in Joining Our Family?

Joining our group will improve you personally and your bottom line and we will help you every step of the way from setup forward.

Find out more by clicking the button below or call us at 770-528-0222 for more details.

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