With Alliance Flooring, you have a team of professionals behind you working for your success.
Supporting Independent Flooring Retailers
Grow Profit Margin,
Streamline Operations
CarpetsPlus COLORTILE was founded to provide independent retailers with a menu of professional tools to grow a successful floor covering business.
Easy Shopping,
Better Products
Our merchandising provides customers with an organized, comfortable shopping experience in elegant, easy-to-shop displays. Plus, our core product strategy always gives you the “best of the best” product mix in carpet and hard surfaces.
Interested In Joining?
We have a priority focus in supporting independent flooring retailers through many events, support staff and marketing options. From in store to online, Alliance Flooring Inc. is there for you!
Latest Alliance Flooring News
Floor Xpo Joins CarpetsPlus COLORTILE
Chattanooga, TN — Michael Smith, owner of Floor Xpo in Conroe, TX, has joined our Alliance Flooring family as a new CarpetsPlus COLORTILE member! His right hand, manager Christie Witherspoon, attended our 2026 Innovate Convention in San Antonio and after…
Diamond’s Home Furnishings Joins CarpetsPlus COLORTILE
Chattanooga, TN — Rose Hilliard, owner of Diamond's Home Furnishings in Winnsboro, LA has joined our Alliance Flooring family as a new CarpetsPlus COLORTILE member! After discussing options with us and learning about us from other members, she made the…
Alliance Flooring Focuses on Education and Learning for 2026
San Antonio, TX — The 29th annual Alliance Flooring Convention took place March 28–31 at the JW Marriott Hill Country in San Antonio, Texas. This year’s theme, “Innovate,” was reflected in several new programs and initiatives designed to build on…

