Alliance Flooring Milestones
Defining moments in our history
⇓ Scroll down so see our timeline ⇓
1996: CarpetsPlus of America is Established
June 19, 1996
CarpetsPlus of America is established in the fall of 1996 by Ron…
1997: First CarpetsPlus Member Signs On
March 19, 1997
In January of 1997, John MacCheyne, owner of MacCheyne’s CarpetsPlus COLORTILE in…
2000: Alliance Flooring Acquires Carpetland USA
June 19, 2000
The Carpetland USA group is acquired by CarpetsPlus of America in October of…
2002: Alliance Flooring Acquires COLORTILE
June 19, 2002
CarpetsPlus acquires COLORTILE in 2002 to become CarpetsPlus COLORTILE. In 1953, COLORTILE…
2002: Floorco Direct-to-the-Trade Launches
July 19, 2002
The Floorco Direct-to-the-Trade division is launched by CarpetsPlus COLORTILE in 2002 with a…
2003: Carpet Selling System Introduced
June 19, 2003
The CarpetsPlus COLORTILE “Define Your Style” Design Gallery carpet selling system is…
2005: Alliance Online Member Site Goes Live
June 19, 2005
The CarpetsPlus COLORTILE Alliance Online member “backroom” website goes live in 2005. This…
2007: EcoChoice® Flooring Brand Launches
June 19, 2007
CarpetsPlus COLORTILE is the first group to introduce a brand based on…
2009:
UltraTouch® Brand Carpet Introduced
June 19, 2009
The family of exclusive, private brands has been expanded with the introduction…
2011: Co-CEO Ron Dunn Goes on Drive Across America
June 19, 2011
Ron Dunn takes to the road on his first “Drive Across America”…
2011: Web Pro Dealer Website Program Launches
August 19, 2011
Alliance Web Pro customizable dealer website program launches at Convention. The program is…
2012: Proven Ways Book Released
June 19, 2012
Proven Ways book is published and released to all members of each…
2015: CarpetsPlus
Destination Brand Introduced
June 19, 2015
The exclusive new flagship program, introduced at the 2015 Atlanta Convention, will take member showrooms…